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interesting article on ESPN not fully cashing in on recruiting

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15 months ago

ESPN's Biggest Business Shortcoming Is Not Being The Worldwide Leader In College Recruiting
WRITTEN BY BEN KOO | 02 FEBRUARY 2012
Yesterday was the biggest online traffic day of the entire sports year. I'll attempt to prove it below with some graphs directly measuring traffic from Quantcast, but find me an expert in online sports media that doesn't crown National Signing Day as the annual high in terms of daily page views across all US sports media properties.
In many ways, it's like retail's Black Friday. While just a normal day to many, there are tens of millions of fanatics out there dedicating an entire day to consumption. Black Friday is a holiday that people celebrate shopping. National Signing Day for many fanatics is a sick day, personal day, or just a totally non productive day dedicated to college football recruiting.
It's not just the fact that tens of millions of people are online as many days of the year like the NFL Draft, Opening Day, Lebron's decision, Tiger Woods' infidelity, etc. pique fan's interest. College football recruiting fans literally rack up page views faster than the only row of penny slot machines within 20 miles of a retirement community. Unfortunately for ESPN, it was just another weekday.

ESPN's Biggest Business Shortcoming Is Not Being The Worldwide Leader In College Recruiting | February

http://www.awfulannouncing.com/2012-articles/february/espns-biggest-business-shortcoming-is-not-being-the-worldwide-leader-in-college-recruiting.html
www.awfulannouncing.com
PacificNWTider
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15 months ago via 247Sports Mobile

They actually suck pretty hard at recruiting.
Sincerely,
Jacory Harris
Douché!
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15 months ago via 247Sports Mobile

Sasquatch said...
They actually suck pretty hard at recruiting.
Sincerely,
Jacory Harris

Lol
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15 months ago via 247Sports Mobile

Looks like someone (espn) might be shopping for a credible well run recruiting service to buy. Anyone know of one of those?
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15 months ago via 247Sports Mobile

Actually, ESPN is trying to go from covering seven programs to 25 in the near future. For some reason, though, they haven't expanded as quickly as initially planned.
It's also looking to have an NFL writer covering each team -- I believe by next season.
Christopher Walsh covers Alabama football for BamaOnline, 247Sports, and is the author of 18 books.
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